The course will serve as a thorough introduction to the subject matter by first outlining the importance of Stakeholder Management and how you can create effective systems to enhance your ability to organise, monitor and improve your relationships with your stakeholders. The course will pinpoint all that is involves in identifying stakeholder; analyzing their needs and expectations; and planning and implementing various tasks to engage with them. It will look at how to establish a good stakeholder management process which will enable your company to coordinate interactions and assess the status and quality of your relationship with various stakeholders. It will challenge convention wisdom and query the definitions of stakeholder management focused around the idea that your organisation can “manage its’ stakeholders (in order to get them to do what you want)”. It will conclude by examining how to create a good stakeholder management plan able to maps the level of interest and influence of stakeholders and list various levels of engagement.
The course also provides a guide for organisations who have statutory obligations and legal requirements which mean there exist a strategic objectives to undertake stakeholder engagement/consultation/management. By attending this course delegates will leave with a clear idea of the strategic benefits an organisation can derive from mastering this discipline.