Parliamentary Media Strategy for Press Officers

£635.00

There are no upcoming dates for this course.

Course Overview

Elevate your media and communications skills with Parliamentary Media Strategy for Press Officers. This practical course helps press and communications professionals maximise the impact of their organisation’s parliamentary and policy engagement within Westminster.

Participants will learn how to align public affairs campaigns with effective media strategies, ensuring parliamentary activity and policy messages gain greater visibility among journalists, stakeholders, and decision-makers.

By combining media relations techniques with a clear understanding of parliamentary processes, the course provides a practical framework for using media strategically to support policy and advocacy objectives.

What You’ll Learn

How to align public affairs campaigns with targeted media strategies
Key parliamentary procedures that can generate media attention
Techniques for securing coverage for parliamentary and policy campaigns
How to build effective relationships with political journalists

This course is ideal for press officers, communications professionals, and media staff working in charities, campaigning organisations, trade associations, and public affairs teams who want to promote parliamentary activity and policy campaigns more effectively.

Key Benefits

Understand how media engagement supports parliamentary influencing
Increase the visibility and impact of your organisation’s campaigns
Strengthen your ability to shape public debate around policy issues
Integrate media strategy with wider advocacy and public affairs work

Whether supporting major political campaigns or managing day-to-day media relations, this course will help you amplify your organisation’s voice within Westminster and beyond.

Contact Us

0207 930 8208
enquiries@parli-training.co.uk

Parli-training
Whitehall House
41 Whitehall
London
SW1A 2BY

Testimonials

Attendee from The UN International Criminal Tribunal Court for Former Yugoslavia

“The course gave excellent insights into this highly specialised skill. I would highly recommend this course to anyone faced with the challenged of writing for others.”

Attendee from Germany based at the European Central Bank

“Well structured, prepared and delivered”

Attendee from the BMA

“The Course was very thorough and gave a good overview on how to influence proceedings in Westminster”

Attendee from the Executive Team at Southampton University

“Excellent interactive course. Feel that it was a valuable use of a day”

Attendee from Labour MP 's constituency office on the Remaining safe personal safety for caseworkers course

“Overall a very useful course. Great to meet other colleagues who deal with similar events and have a chance to discuss issue in a confidential environment and discuss serious matters in a relaxed atmosphere”

Attendee from Amnesty International

“Very good. All the trainers were extremely knowlegdeable, received alot of information.”

Attendee from The Environment Agency

“The course was great with excellent speakers and really useful practical exercises.”

Attendee from Epilepsy Action

“The content of the course was really excellent and I definetly recommend it to others in my organisation. At first I didin't think it could be worth the money! (a Yorkshire view) but it was!”

Delegate from Deutsche Bank comment on the Advanced Speech Writing course

“Very useful course, well done on the choice of speakers and practical guidance on the implementation of strategic ideas.”